Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Sunday, March 24, 2024

Eclipse Bookmarks

I put a marketing gift in the Launch Coaching folder for y’all.

The upcoming eclipse is a one-time commemorative event (as opposed to “evergreen”). So, any related promotions must be distributed before the event concludes. I created some bookmarks with event information on one side and locations, times and durations on the other side. It also has a QR code so your SOI can determine what they can see from their exact location (anywhere in North America).

I removed my branding and left that space for you to add your branding. How to do so is noted below.

You can use these bookmarks at open houses, as inserts for full-size envelopes (#10 business) or just hand them out at an event you attend during the eclipse (strongly suggested).

Easy version
• I made a Word file with a .jpg background.
• Inside the “Generic InDesign files” folder, download the “Eclipse 2024 times – Launch.doc” file.
• Add your contact information and tagline similar to “Eclipse 2024 – example.pdf”
• Laminate, cut on a paper cutter, and round corners.

PDF version (higher quality)
• Inside the “Generic InDesign files” folder, download the “Eclipse 2024 times – Launch.pdf” file.
• Add your contact information and tagline similar to “Eclipse 2024 – example.pdf”
• Laminate, cut on a paper cutter, and round corners.

JPG version
• If you can’t edit PDFs, use the .jpg files.
• Download both “Eclipse 2024 times – Launch.jpg” and “…Launch2.jpg” (already rotated)
• Create a new Blank document in Word or another text editing software product. Hit return until there are two pages.
• Drag & drop the first file onto the page. Click on the image to show the bounding box.
• In the top right corner of the bounding box, in Layout options, select Behind text and Fix position on page.
• Start with the top left corner and move your cursor over the round corner handles to drag the edges to the outsides of the page. It should fit perfectly.
• Repeat the process with “…Launch2.jpg”
• Add your information.
• Laminate, cut on a paper cutter and round corners.