BrokerBot Analysis of Launch Agent Statistics

Participation & Retention
• 35% of all KW agents participated in Launch — roughly 1 in 3
• Only 40% of Launch agents remain at KWNC, meaning the majority have moved on or left
• 65% of Launch agents are still active somewhere (KW or elsewhere), showing solid overall career persistence

Launch Agents vs. All KW Agents — Retention Comparison
• Launch agents are significantly less likely to go expired: 14% vs. 35% for all KW agents
• Launch agents are moderately less likely to go inactive: 19% vs. 26% for all KW agents
• Launch agents are far less likely to be "lost" overall: 32% vs. 61% for all KW agents

Launch Agents' Impact on KWNC Loss Numbers
• Launch agents account for only 5% of all KWNC expired agents
• Launch agents account for only 7% of all KWNC inactive agents
• Launch agents account for only 11% of all KWNC total lost agents

Key Takeaway
• Launch agents consistently outperform the general KW agent population on retention and activity metrics — they expire less, go inactive less, and are lost at nearly half the rate of the overall KWNC agent sample. This suggests Launch is a meaningful predictor of long-term agent success and retention.

Agent analysis
8         No. of KWNC brokers
150     No. of KWNC agents
158     No. of KWNC total

38     Launch all KWNC
57     Launch all elsewhere
96     Launch all total

38     Launch Active KW
27     Launch Active elsewhere
65     Launch Active total

18     Launch Inactive
13     Launch Expired

157     Active KWNC
116     Active Former KWNC
273     Agent KWNC sample

95     Expired
71     Inactive

35%     % of KW agents in Launch (all)
40%     % of Launch Agents Still at KWNC (total / remaining)

68%     % of Launch Agent Still Active
35%     % of All KW Agents Expired
14%     % of Launch Agents Expired      5% KWNC total
26%     % of All KW Agents Inactive
19%     % of Launch Agents Inactive      7% KWNC total
61%     % of All KW Agents Lost
32%     % of Launch Agents Lost          11% KWNC total

Meet People & Make Friends

Modern life often requires relocation for jobs, family, health or lifestyles. Wherever you live, friends can help create a comfortable environment. If you’re new to a location or want to expand your social circle, you must interact with people before you can make friends. In short, making friends is a “contact sport.”

Humans are social. People need friends for emotional support, companionship, shared experiences, and a sense of belonging. Friends help reduce stress, improve mental health, and provide opportunities for personal growth and happiness. Companionship also fulfills a human need for shared safety and basic survival.

Explore Local Events: Attend community events like festivals, farmers’ markets, and free public gatherings. Local festivals, fairs, or live music events are great places to meet people in a casual, enjoyable atmosphere.

🤝 Join Local Clubs or Groups: Whether it’s a book club, fitness class, business organization, continuing education classes, or hobby workshops, these settings offer natural opportunities to meet people with similar interests.

🤝 Attend Neighborhood Gatherings: Many communities and Home Owner Associations host social events or neighborhood meetups. These can be great opportunities to introduce yourself and connect with neighbors.

🤝 Volunteer: A fantastic way to meet others is by volunteering and giving back to your community.

🤝 Frequent Local Spots: Visit coffee shops, restaurants, parks, or libraries to become familiar with the local folks, which can naturally lead to conversations.

🤝 Use Social Media or Apps: Check out community groups on Facebook, Nextdoor, or Meetup apps where locals post about events or gatherings.

🤝 Be Friendly and Open: The simplest approach can go a long way. Smile, be welcoming, and start small talk with neighbors or people you encounter frequently.

🤝 Attend Religious or Spiritual Gatherings: Many religious institutions offer social events, study groups, and volunteer opportunities. These fellowships can be an excellent way to connect with people.

Texas is the Friendship State
The word "Texas" comes from the Caddo word táy:shaʼ which means "friend." The Spanish pronounced the word as "Tejas." Texas is also called the “Friendship State” because of its famously warm and welcoming culture.

Texans take pride in being friendly and hospitable to newcomers, whether they’re neighbors, visitors, or people just passing through. Here are a few reasons why:
• Southern Hospitality: Texas, especially in smaller towns and rural areas, has a tradition of Southern hospitality, where people go out of their way to help others, offer a smile, and make visitors feel at home.

• Cultural Influence: The state’s blend of cultures, including Native American, Mexican, European, African, Asian, Middle Eastern and South American influences, has created a diverse and open-minded community where people are often eager to connect and make friends.

• Social Traditions: Texans love to gather and celebrate, whether it is at a barbecue, tailgating at a sporting event, or a local festival. These social gatherings encourage interaction and help foster friendships.

• “Howdy” Spirit: The casual and friendly greeting “Howdy” is more than just a word in Texas; it is a reflection of the overall attitude toward others. People often approach one another with a friendly, “let’s talk” attitude.

• Texas Pride: The casual and friendly greeting “Howdy” is more than just a word in Texas; it is a reflection of the overall attitude toward others. It's a shortened form of the inquiry "How do ye?" People often approach one another with a friendly, “let’s talk” attitude.

Whether it is starting a conversation with a stranger or being invited to a local event, people in Texas are known for making new arrivals feel like they belong right away.

When you're surrounded by friendly folks in a welcoming environment, it's always a great day to meet new people and make friends.

I've Got Your Six!

Mark M. Hancock, GRI, MRP, AHWD
REALTOR, New Build certified
214-862-7212 (call or text)
DFWmark@kw.com
DFWmark.com

#DFWmark #REALTOR #IOV #InformationOfValue #friends #MeetPeople #MakeFriends #ContactSport #community #people